Sales Channels

Today’s consumer is an entirely new breed of shopper: proactive, informed, savvy, and selective. As a result, shoppers are more likely to make purchases at many different retail points, across a wide range of channels. Sales strategies that work well in one retail channel may not succeed at another. The Longval Group has the expertise to successfully engage shoppers and drive sales through channel-specific strategies and tactics. We work extensively in the following categories:

  • Grocery
  • Drug
  • Natural health
  • Mass merchandise
  • Gas and convenience
  • Club and specialty
Approach Team